Against The Tides
PR toolkit & influencer outreach for a feature documentary
For this adventure documentary following open-water swimmer Beth French’s extraordinary global challenge, I developed a tailored press toolkit and an influencer outreach strategy to help raise the film’s profile ahead of its release. The story’s emotional and physical stakes were high, and the goal was to engage audiences with integrity – highlighting both the personal narrative and the broader mental health themes woven through the film. Find out more at https://www.againstthetidesfilm.com/about